This is the first post in a series we will presenting on this blog called "Business Fundamentals". In this series, we will be collecting lectures and course materials from our core business classes to provide you with some of the basics needed to run a business.

Ever picked up a company's financial statements and been totally lost? Wondered where to begin in determining whether a company is profitable, liquid, and generally moving in the right direction? In this video Professor James Webb walks you three common techniques you might use when analyzing the performance of a company. Note: to better see the spreadsheets in the video, it is suggested you click the button on the lower right of the video to maximize it on your screen and update the video to 480p or better via the settings.