Biola University is pleased to announce the appointment of Tracey Harrison as the new Vice President of Communication and Brand Marketing. Harrison currently serves as the associate vice president for marketing and communication at Mississippi College, and she will begin at Biola University on February 19, 2024.

“With exceptional skills in print and digital marketing, public relations and communications, Tracey has a proven track record of bolstering a university’s branding efforts, community relationships, strategic communication and marketing reach,” said Biola University President Dr. Barry H. Corey. “She also understands how to guide institutions through crises. More importantly, Tracey has shown she can lead teams with humility, effectiveness, personal connection and a commitment to individual and corporate development.”

Harrison has over 25 years of experience in brand marketing, communications and Christian higher education. Mississippi College is a Christ-centered university founded in 1826 with nearly 5,000 students and a long tradition of challenging students to excel in all aspects of their lives.

“I am humbled and honored to join the Biola family and contribute to a talented team dedicated to elevating the university’s brand and sharing the story of Biola’s impact on its students and on the world,” said Harrison. “I look forward to learning more about this incredible community and am grateful for the opportunity to play a role in showcasing the value of a Christ-centered education from Biola.”

Harrison received her master’s in science in communication and bachelor of science in business administration and communication from Mississippi College. She has since served in editorial, advancement and strategic roles of increasing responsibility in churches and Christian non-profits, up to her most recent role as associate vice president at Mississippi College.

“She will be a key leader as we strive toward new levels of growth by telling the story of our university’s remarkable distinctives, the strength of our programs, distinguished faculty and successful graduates,” said Corey.

Written by Sarah Dougher, media relations specialist. For more information, please contact the Office of Media Relations at media.relations@biola.edu.